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  4.(9points)SaturnLifeisdevelopinganewvariableannuityproductthatwillprovide:
  ?50differentinvestmentoptions.
  ?Avarietyofguaranteeddeath,annuity,incomeandwithdrawalbenefitoptions.
  ?Asset-basedexpensesthatvarywiththeaccountvalueofthepolicy.
  (a)DefineeachstepintheproductdevelopmentprocessaccordingtoLOMA.
  (b)Determineanddefineforthisproductdevelopmentprojecttheapplicable:
  (i)corporategrowthstrategy,
  (ii)marketingstrategy,and
  (iii)typeofinnovation.
  (c)Indevelopingexpectedlapseassumptionsforthenewproduct:
  (i)Listthefactorsaffectinglapserates.
  (ii)Explainhowtheexpectedlapseassumptionswouldbeimpactedbyeachof
  theproposeddesignfeatures,andjustifyyouranswer.
  (d)Theentireproductdevelopmentprojectisexpectedtocost$10million.Saturn’s
  variableannuityproductsareexpectedtoreturn1%ofpremiumannuallyafter-tax.
  Theprojectedincreaseinsalesis:
  YearWithoutNewProductWithNewProduct
  110%210%
  210%60%
  310%10%
  Calculatetheproject’sbreak-evenyear.Showallwork.
  Course8I:Fall2005-5-GOONTONEXTPAGE
  IndividualInsurance–Canada
  MorningSession
  Questions4and5pertaintotheCaseStudy.
 
  5.(13points)AstheproductactuaryforMercuryLife,youhavebeenaskedtoanalyzethe
  feasibilityofaddinganequityindexedannuitytothefixedannuityproductline.
  (a)(5points)Youaregiventhefollowingproductdesign:
  ?Theindexperiodis6years.
  ?Theinvestmentearningsrateis5.5%.
  ?Thefirstyearcommissionis4.0%ofpremium.
  ?Otherexpensesandprofitequal5.0%ofpremium.
  ?Guaranteedminimumaccountvalueiscalculatedusing90%ofpremiumand
  3.00%interest.
  ?Indexaccountvalueiscalculatedusing100%ofpremiumand100%
  participationrateguaranteedfor6years.
  (i)Calculatetheaffordableoptionbudget.Showallwork.
  (ii)Determinechangesandadditionstotheproductdesignthatwouldreduce
  theactualoptioncostsdowntotheaffordableoptionbudget.
  (b)(1point)Explaintheimpactofequityvolatilityonequityindexedannuity
  pricing.
  (c)(5points)Youaregiventheresultsfromtheinitialpricingrun:
  TimeProfit
  0-25
  160
  20
  30
  442
  512
  6-70
  AssumeMercuryLifeiswillingtopay5%forborrowedmoney.
  (i)CalculatetheROIforthisproductusingtheGeneralizedROI
  CalculationMethod.Showallwork.
  (ii)AssessthecalculatedROIcomparedtoMercuryLife’sprofitobjective.
  (iii)ExplainpracticalproblemsrelatedtocalculatingROI.
  (d)(2points)Evaluatethefeasibilityofaddinganequityindexedannuitywith
  respecttoMercuryLife’stargetmarket.
  Course8I:Fall2005-6-GOONTONEXTPAGE
  IndividualInsurance–Canada
  MorningSession
 
  6.(9points)YouarereviewingablockofflexiblepremiumULpolicies.
  (a)Describestepstodeterminetheminimumcashsurrendervalueforthistypeof
  productaccordingtotheNAICUniversalLifeModelRegulation.
  (b)Youranalysisrevealsawideninggapbetweenvalue-basedreservesandcash
  values.Youbelieveanewexperiencestudyisneededtoreviseth*ue-based
  reservelapseassumptions.
  (i)Youaregiven:
  ?Theexistinglapseassumptionisbasedonaninternalstudyconducted
  in1999oflapsesofpermanentlifepoliciesduringtheperiod1996to
  1998,whichincludeddatafromanacquisitionin1996.
  ?Currentportfoliolapsedatacannotdistinguishbetweenfixedand
  flexiblepremiumULpolicies.
  ?Industryexperienceistrendingtowardlowerlapserates.
  Explainhowthekeyprinciplesinstudyingexperiencetosetassumptions
  provideguidanceforthesespecificissues.
  (ii)Describeconsiderationswhenadjustingabestestimateexperience
  assumptionwithprovisionforadversedeviation.
  (c)Youaregiven:
  ?Theblockcontainsbothlevelcostofinsurance(COI)policiesandyearly
  renewableterm(YRT)costofinsurancepolicies.
  ?ThebestestimateultimatelapserateforthelevelCOIbusinessis1%withan
  MfADof10%.
  ?ThebestestimateultimatelapseratefortheYRTCOIbusinessis8%withan
  MfADof15%.
  Describethelapsecomponentcalculationofayear-end2005MCCSR
  submission,includingprescribedassumptionsfortheblock.
  Course8I:Fall2005-7-GOONTONEXTPAGE
  IndividualInsurance–Canada
  MorningSession
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